Have you ever been told “hey, you’re really good – you should go pro”? I got an email from a reader named Evy this week saying just that.
Photography seems like a pretty easy business, right?
knowing how to take pictures + a badass camera = ready made business
Right? Right? No, wrong. Evy went on to tell me that she registered as self employed and got herself insured. And then realised how truly hard it is to break into photography. She rightly said that the market is so saturated with photographers that it’s hard to stand out and be seen. She has been very clever to keep her day job and allow her photography to be the added extra in her life that provides a bit of luxury for her and her family.
This is exactly how it should be. In June when Darren & I did our 5 ways to draw the business out of your creativity webcast, Darren talked about how when you start a new career which you’re hoping will turn into full-time, you shouldn’t quit your job. You should build your new venture brick by brick and as it grows, the money you’re making will begin to overlap with the money you’re making at work and you might start to pull back from your job a little and do your photography more. Eventually, you will find that your business has more than overlapped your day job: it might overtake it altogether and you will be able to move into doing photography full time. This is the smart way to build a business while maintaining your responsibilities and current lifestyle without going broke, burning out and failing.
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