CREATIVE PRODUCER // CORPORATE. ADVERTISING. SHORT FORM VIDEO.
BRINGING THE IDEA TO LIFE IN THE WORLD OF YOUR AUDIENCE.

Creating a Brief for Creative Projects // Video Lesson

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“Your talk was the only one I managed to catch but still made the entry fee totally worth it.” -Clarissa

The #1 thing I need from my client to succeed in producing the perfect video for their need(s) is a brief. The brief is a beautiful document which gives us all of the information we need in order to create the thing (the video, the image stock, the animation).

Watch this video of my talk at Film Expo South to learn what should be in that document and how I use it to appropriately manage expectations to keep the project on target.